The AI-powered communication software for your business.
Support customers, make business calls, send SMS, WhatsApp, and OTPs, and automate communication with AI—all from one platform.
1,000+ companies across Africa have tried Ruut.
Trusted by growing businesses in Africa
ALX Africa
Tailora
nestuge
Dormot
Yellowlyfe
Bizflex Africa
Gathrone Games
Flash change
The perfect solution for every team
Customer experience, support, marketing, sales, and operations. Ruut connects every team that talks to your customers.
Every conversation. One experience.
Make every interaction feel connected. Ruut keeps your customer history, channels, and team together, from the first message to the next call.
- Keep customer context across every channel
- Connect your chat and voice conversations
- Bring your team together around each customer
“I was looking for a tool that could replace Intercom and Zoho, with a very good experience and i found that with Ruut.”
- One connected customer history
- Helpful conversations with Ruut Chat
- Business calls with Ruut Voice
- A personal handoff to your team
Better answers. Happier customers.
Give customers a clear answer without making them repeat themselves. Ruut brings your conversations, AI, and support team together in one workspace.
- Reply across WhatsApp, email, social, and live chat
- Let Sage handle common questions and first responses
- Assign conversations and hand off with full context
“I was looking for a tool that could replace Intercom and Zoho, with a very good experience and i found that with Ruut.”
- One inbox for every customer question
- Helpful first responses with Sage
- A smooth handoff to your team
- Conversation history that stays connected
Reach people. Start conversations.
Make your next campaign a conversation. Reach your audience with Convert, then keep replies connected to the people who can help.
- Send SMS and WhatsApp campaigns with Convert
- Keep campaign replies in your shared inbox
- See delivery and engagement in your reporting
“I was looking for a tool that could replace Intercom and Zoho, with a very good experience and i found that with Ruut.”
- Campaigns through SMS and WhatsApp
- Messages with a personal touch
- Replies your whole team can follow
- Delivery insights in one dashboard
More deals. Less effort.
Turn conversations into opportunities with Ruut. Keep every lead in one place, follow up at the right time, and build relationships that last.
- Bring every sales conversation into one shared inbox
- Keep leads moving with WhatsApp and SMS follow-ups
- Give your team the context to close the next deal
“I was looking for a tool that could replace Intercom and Zoho, with a very good experience and i found that with Ruut.”
- Welcome and qualify new leads with Sage
- Personal conversations across every channel
- Timely follow-ups with Convert
- Your customer history, in one workspace
Less chasing. More getting done.
Keep updates and conversations moving across your business. Give every message an owner and help your team follow through in one shared workspace.
- Assign conversations to the right team
- Send customer updates with SMS and WhatsApp
- Track delivery and response activity in one workspace
“I was looking for a tool that could replace Intercom and Zoho, with a very good experience and i found that with Ruut.”
- Clear owners for every conversation
- Shared notes and team collaboration
- Timely updates through Convert
- Visibility across your communication
Explore Ruut products and features
WhatsApp
Instagram
EmailRuut Chat
Every WhatsApp, Instagram, email, and live chat conversation in one inbox. Keep context and reply as a team.
Native integrations
Connect the tools your team already uses and keep customer context in sync.
Sage
Let AI handle common questions and first responses, with a clear handoff to your team.
Convert
Send SMS, WhatsApp campaigns, and OTPs. Track delivery from one dashboard.
Performance reporting
See response times, conversation activity, and message delivery so you know what is working.
Ruut Voice
Make and receive business calls, with AI or your team ready to pick up.
Built for teams
Everything your team needs to talk to customers.
Omni-channel inbox
WhatsApp, Instagram, Facebook, email, SMS, and voice, in one place.
Shared team inbox
Assign, tag, and collaborate on conversations without a shared login.
AI that responds instantly
First-response AI agents that hand off to a human the moment it matters.
Real-time reporting
See what's landing, what's being read, and what's converting, as it happens.
Built for local delivery
SMS and WhatsApp infrastructure built to actually reach African carriers and networks.
Meta & TikTok certified
Official Meta Business Partner and TikTok Messaging Partner — not a workaround, not a grey-market integration
Your whole team. One platform.
Solutions
Built for every team.
Customer Support
Resolve questions across every channel, with all the context your team needs.
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Customer Success
Stay close to every account. Follow up, build relationships, and help customers grow.
Explore Ruut
Customer Experience
Make every interaction feel connected, from the first message to the next call.
Explore Ruut
Sales
Turn conversations into opportunities. Keep every lead and follow-up in one place.
Explore Ruut
Marketers
Reach the right audience with SMS and WhatsApp campaigns that actually arrive.
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Developers
Connect your tools and bring customer conversations into the systems you build.
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One solution, perfect for
every industry
Ruut brings customer communication together for businesses of every size and industry.
Insurance
Keep policy questions, claims updates, and customer conversations connected.
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E-Commerce
From product questions to order updates, help shoppers in one conversation.
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Edutech
Help learners with admissions, course questions, and enrolment updates in one conversation.
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Fintechs
Help customers with payments, account questions, and transaction updates across every channel.
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Banks
Bring account questions and customer support together across your channels.
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Secure by design.
Safe by default.
Learn more GDPR
Data protection
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TikTok
Messaging Partner
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Meta
Business Partner
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From You - Ruut Chat, 9:41 AM
How fast can I actually get my account set up?
Most businesses are live same-day. We setup with you, not just point you to a help doc.
I'm on Intercom right now — can I switch without losing my history?
Yes. We help you import your existing conversations and contacts when you move over.
Do I need a dollar card to pay, or can I pay in Naira?
Yes you can pay in Naira, billed locally — no card fees, no conversion surprises.
Can i have my staffs added if i don't want to use the AI agent ?
Yes you have the opportunity to onboard your human agent to manage every activity of your business operation and support
