About Us

About Us

About Us

Innovating the Customer Experience
of Tomorrow, Today.

Innovating the Customer Experience of Tomorrow, Today.

Ruut CSM stands as a solution crafted from the crucible of real-world challenges, driven by a desire to reshape the landscape of customer experience. Today, we proudly offer a platform that not only addresses the initial need prompted by economic constraints but also redefines customer experience interactions.

Ruut CSM stands as a solution crafted from the crucible of real-world challenges, driven by a desire to reshape the landscape of customer experience. Today, we proudly offer a platform that not only addresses the initial need prompted by economic constraints but also redefines customer experience interactions.

hey Temitayo here,


I want to connect with you directly, if you take your time to read this, chances are you are curious about what we have built, and how amazing it can change lives and businesses and improve the society we live in, what started as a dream is now a revolutionary product that is used by thousands of business and touching millions of lives, as you use our product, two things to keep in mind, we can so you can.

In a world where machines can learn and process things faster than us, the most valuable thing you can do is learn to think critically, be adaptable, and come up with new ideas. The real strength will always be in human creativity and problem-solving—things that machines can’t do in the same way.

Temitayo

hey Temitayo here,


I want to connect with you directly, if you take your time to read this, chances are you are curious about what we have built, and how amazing it can change lives and businesses and improve the society we live in, what started as a dream is now a revolutionary product that is used by thousands of business and touching millions of lives, as you use our product, two things to keep in mind, we can so you can.

In a world where machines can learn and process things faster than us, the most valuable thing you can do is learn to think critically, be adaptable, and come up with new ideas. The real strength will always be in human creativity and problem-solving—things that machines can’t do in the same way.

Temitayo

hey Temitayo here,


I want to connect with you directly, if you take your time to read this, chances are you are curious about what we have built, and how amazing it can change lives and businesses and improve the society we live in, what started as a dream is now a revolutionary product that is used by thousands of business and touching millions of lives, as you use our product, two things to keep in mind, we can so you can.

In a world where machines can learn and process things faster than us, the most valuable thing you can do is learn to think critically, be adaptable, and come up with new ideas. The real strength will always be in human creativity and problem-solving—things that machines can’t do in the same way.

Temitayo

The Journey so far

We’ve come a long way since the days of brainstorming and endless cups of coffee. Each milestone marks a new chapter in our story of building a smarter, better CRM for businesses like yours. Follow along as we keep pushing the limits of what’s possible!

The Journey so far

We’ve come a long way since the days of brainstorming and endless cups of coffee. Each milestone marks a new chapter in our story of building a smarter, better CRM for businesses like yours. Follow along as we keep pushing the limits of what’s possible!

MID 2023

The Spark of an Idea

A group of friends who once worked together saw the same problem across different African businesses — customer experience was broken. Long response times, fragmented systems, and frustrated customers. We decided to fix it.

MID 2023

The Spark of an Idea

A group of friends who once worked together saw the same problem across different African businesses — customer experience was broken. Long response times, fragmented systems, and frustrated customers. We decided to fix it.

LATE 2024

Research and Product Prototype

We spoke to founders, support teams, and customers across Africa. The insight was clear: businesses needed a simple, affordable, and localized tool to deliver world-class support. Our first prototype was born.

LATE 2024

Research and Product Prototype

We spoke to founders, support teams, and customers across Africa. The insight was clear: businesses needed a simple, affordable, and localized tool to deliver world-class support. Our first prototype was born.

EARLY 2024

Design & Development

We rolled up our sleeves and started building. Every line of code, every design decision was guided by one question: how do we make customer experience in Africa seamless and human again?

EARLY 2024

Design & Development

We rolled up our sleeves and started building. Every line of code, every design decision was guided by one question: how do we make customer experience in Africa seamless and human again?

MID 2024

Product Development

We tested, listened, and refined. From Lagos to Nairobi, Accra to Johannesburg — feedback from real businesses shaped Ruut into a tool built for Africa, not copied from elsewhere.

MID 2024

Product Development

We tested, listened, and refined. From Lagos to Nairobi, Accra to Johannesburg — feedback from real businesses shaped Ruut into a tool built for Africa, not copied from elsewhere.

Late 2024

Product Launch

We launched Ruut, the customer support platform built to give African businesses the power to engage, resolve, and delight their customers without unnecessary complexity.

Late 2024

Product Launch

We launched Ruut, the customer support platform built to give African businesses the power to engage, resolve, and delight their customers without unnecessary complexity.

2024-Present

Continuous Innovation

This is just the beginning. From AI-driven support to multilingual experiences, we’re constantly evolving Ruut to help businesses across Africa deliver the kind of customer experience their customers deserve.

2024-Present

Continuous Innovation

This is just the beginning. From AI-driven support to multilingual experiences, we’re constantly evolving Ruut to help businesses across Africa deliver the kind of customer experience their customers deserve.

The Journey so far

We’ve come a long way since the days of brainstorming and endless cups of coffee. Each milestone marks a new chapter in our story of building a smarter, better CRM for businesses like yours. Follow along as we keep pushing the limits of what’s possible!

MID 2023

The Spark of an Idea

A group of friends who once worked together saw the same problem across different African businesses — customer experience was broken. Long response times, fragmented systems, and frustrated customers. We decided to fix it.

LATE 2024

Research and Product Prototype

We spoke to founders, support teams, and customers across Africa. The insight was clear: businesses needed a simple, affordable, and localized tool to deliver world-class support. Our first prototype was born.

EARLY 2024

Design & Development

We rolled up our sleeves and started building. Every line of code, every design decision was guided by one question: how do we make customer experience in Africa seamless and human again?

MID 2024

Product Development

We tested, listened, and refined. From Lagos to Nairobi, Accra to Johannesburg — feedback from real businesses shaped Ruut into a tool built for Africa, not copied from elsewhere.

Late 2024

Product Launch

We launched Ruut, the customer support platform built to give African businesses the power to engage, resolve, and delight their customers without unnecessary complexity.

2024-Present

Continuous Innovation

This is just the beginning. From AI-driven support to multilingual experiences, we’re constantly evolving Ruut to help businesses across Africa deliver the kind of customer experience their customers deserve.